Operations

Knauf Insulation on harmonizing processes and customer focus

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November 11, 2025 operating model

Discover how Knauf Insulation created a more agile and customer-focused organization by harmonizing processes without losing local flexibility. Learn practical strategies for driving efficiency, ownership, and engagement across global teams while improving customer service and operational performance.

Transforming operations
Knauf Insulation has tackled the challenge of fragmented processes across its global markets by focusing on harmonization rather than rigid standardization. This approach enables each region to maintain its specific strengths while aligning on common practices that enhance efficiency and reduce dependency on individual "superstars."

Driving engagement and ownership
Central to the transformation is involving employees from the start. By co-creating solutions with those directly in the process, Knauf Insulation fosters a sense of responsibility and ownership. This collaborative approach ensures that changes are embraced, creating lasting impact on both behavior and performance.

Measurable results and continuous improvement
The project has already improved operational efficiency by around 6%, with a target of 20% or more in the coming years. Employee approval and engagement ratings reflect strong buy-in, which indirectly enhances customer satisfaction. Continuous communication and celebrating small wins help maintain momentum and create a sustainable transformation culture.

Leadership lessons
Key takeaways include selling the change effectively, engaging employees in solution design, and continuously communicating results. Knauf Insulation demonstrates how thoughtful process harmonization and strong governance can drive both operational excellence and a positive organizational culture.