Food waste is a global challenge, but scalable solutions can create real environmental, social and economic value. This video explores why measurement, ambition and cross stakeholder collaboration matter, and what organisations can gain from tying sustainability closely to their business model.

The food waste challenge
Food waste accounts for nearly 40 percent of global food production and creates around 10 percent of greenhouse gas emissions. Despite sufficient production, millions still experience hunger. The video highlights these impacts and explains why addressing food waste is essential for both society and the planet.

A marketplace for surplus food
Too Good To Go connects stores with consumers who pick up unsold food at a discount. Built on a win win win approach, the company works with partners to understand their waste challenges and define ambitions. The goal is to create value for businesses, consumers and the planet.

Measuring what matters
Impact is tracked through meals saved, a metric tied directly to business performance. This alignment ensures sustainability remains core to operations. With more than 190 million meals saved, the company shows how measurable goals can drive both impact and growth.

Scaling solutions for real impact
Successful pilots need leadership support and resources to scale. The video stresses that impact only becomes meaningful when solutions reach broader markets. Collaboration across the value chain is key, and even reducing waste by half would mark significant progress.