How can companies grow and stay profitable when the market is shifting? This session explores real-life lessons and concrete steps from leading firms that balance digitalisation, customer centricity and efficiency to thrive in uncertain times.

Understanding the growth dilemma
At the heart of this discussion lies a core challenge: how to meet ambitious growth targets while improving efficiency. Implement Consulting Group highlights key market trends, from digitalisation and sustainability to customer centricity, showing how companies can adapt their go-to-market models to stay competitive.

Five steps for channel and customer growth
The event introduces a five-step framework to accelerate channel strategy and customer engagement. From mapping channels and understanding customers to designing the right setup and integrating it into the operating model, the approach helps companies prioritise, test and scale efficiently while staying close to customer needs.

Real-life cases from industry leaders
Hager Group and Stark Group share how they navigate digital transformation and evolving customer demands. Through pilot projects, testing and speedboats, they demonstrate how involving local teams early and using data-driven insights can drive both efficiency and growth in traditional industries.

From strategy to implementation
The discussion concludes with reflections on implementation success factors. Early involvement, co-creation and local ownership are key to turning strategic initiatives into lasting impact. The takeaway: transformation succeeds when vision meets collaboration, and when companies dare to test, learn and adapt.