Commercial
How Televox Changed the Way They Sell
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Discover how Televox transformed its sales approach to create real value for customers and drive growth. This video shows how changing sales conversations and leadership practices can make a lasting impact, improve employee satisfaction, and achieve measurable results.
Transforming sales conversations
Televox partnered with Implement Consulting Group to rethink the way their sales team engages with customers. By focusing on value-driven conversations, they created a more meaningful interaction between account managers and clients. The approach aimed to make selling sustainable and effective while aligning the organization with a shared vision.
Leadership drives change
The project emphasized that the way sales are led is directly tied to how they are sold. Sales managers co-created the new methodology with Implement Consulting Group, fostering collaboration and practical coaching. The process was hands-on, with less focus on presentations and more on trial, error, and meaningful debate.
Measurable impact
The results speak for themselves. Televox saw a 28% increase in sales compared to 2019, alongside higher employee satisfaction and recognition through the commercial excellence prize of the year in 2020. This transformation demonstrates how strategic changes in leadership and sales conversations can deliver significant business and cultural benefits.