In this virtual session, change communication specialists share fresh data on a growing gap between leaders and employees in change projects, then offer three practical tools to build trust, spark honest dialogue and design more engaging internal communication in your own organisation.

What this session explores
Join this virtual morning session from Copenhagen to explore the latest change communication X ray survey on how employees and leaders experience change projects in 2024. The hosts unpack global data from more than one thousand respondents and reveal a widening perception gap inside many organisations.

Why the gap is growing
Discover three key reasons why the gap is increasing, from sustainability stories that feel credible yet fail to motivate, to visions that only live with management, to leaders who communicate too little and too late. See how emotions, involvement and timing shape engagement with change.

Tools and practical takeaways
Learn three practical tools you can use right away, daring to be honest and co create missing links with employees, using the company vision in every change story, and leading with real conversations that welcome emotion. The session closes with a teaser of an AI based Communication Impact Index for measuring internal communication.